Our small business marketing blog.
Observations, commentary and editorial on everything search engine optimization (SEO) and local small business, from the Growth Friday team. From tips and advice, through to market research for small business, we have you covered!
SEO for Vacation Rentals: Boost Your Bookings
Search engine optimization (SEO) offers vacation rental and property management companies a powerful way to increase visibility, attract bookings, and grow revenue. By leveraging SEO strategies, you can improve your website's ranking on search engines like Google, which not only increases direct bookings but also enhances your presence on online travel platforms (OTPs) such as Airbnb and Vrbo.
Boost Your Online Visibility: The Ultimate Guide to Website Content Optimization
A guide to optimizing website content for improved online visibility, including the importance of SEO, keyword research and optimization, on-page and off-page SEO strategies, technical SEO optimization, content creation and user engagement, local SEO strategies, utilizing social media, and monitoring and measuring success in SEO.
Maximizing Content Marketing: A Guide for Small Businesses
This article explores the essential content marketing tactics for small businesses, including understanding your audience and creating a variety of high-quality content.
Maximizing Google Ads: Small Business Strategies for Maximum ROI
Maximizing ROI with Google Ads for Small Businesses: Learn how to optimize your Google Ads campaigns, target the right audience, track and measure success, and manage your budget effectively with the help of Growth Fridays expert services.
Top 10 Digital Marketing Strategies for Small Businesses
Small businesses can benefit hugely from a well thought-out, digital marketing strategy. In this latest post, we explore the Top 10 elements of a great digital marketing strategy for small businesses.
Mastering Social Media Advertising: Strategies, Platforms, and Success Stories
An introduction to social media advertising, including its definition, popular platforms, key components for success, benefits for businesses, market overview, targeting options, cost factors, best practices, running a successful campaign, and examples of successful campaigns.
Mastering SEO: 10 Essential SEO Strategies for Small Business SEO Success
Learn how to implement 10 essential SEO strategies for small businesses, including keyword research, on-page optimization, building high-quality backlinks, local SEO, mobile optimization, content creation, tracking and analyzing performance, and staying updated with SEO trends and algorithm changes.
Small business marketing consulting services - is it worth it?
Hey there, fellow small business owner! Are you struggling to get your brand noticed in a sea of competitors? Do you feel like your marketing efforts are falling short and not yielding the results you hoped for? Don't worry, you're not alone. In our latest post, we discuss where a small business marketing consultant can help you grow your business.
LinkedIn optimization for small business
LinkedIn is a great platform to showcase your brand and optimize visibility within search results.
Here, we discuss the best practices for LinkedIn optimization and go over how to optimize your LinkedIn profile for maximum exposure.
10 Small business pain points of social media
Social media is an integral part of running a successful marketing campaign.
Here are 10 pain points that small businesses often face while managing their social media marketing initiatives.
How SEO is ideal for sourcing high quality leads
Want to know how to attract high-quality leads through SEO? Here's everything you need to know!
The power of SEO for your dental practice
Search engine optimization, or SEO as it's more commonly known, is a great way to gain traction for your dental practice.
Go to market strategies for startups
If you're struggling with marketing your new business, keep reading! In this article, we'll cover everything you need to know about promoting your startup, from creating a strategy to implementing tried-and-true methods and measuring your results.
Benefits of Local SEO for Santa Monica Businesses
Reaching a local audience in Santa Monica requires the right marketing solution. This guide explores the key benefits that the best local SEO service can bring to your company.
How SEO can create leads for landscaping contractors
SEO is an invaluable tool to help small businesses and tradesmen connect with potential clients and customers on a daily basis. Let’s explore how landscaping contractors can benefit from SEO.
SEO for vets
The main objective of SEO is to make your business the top search result when someone goes to explore your specific field. For example, if a veterinarian is trying to increase the traffic of their practice, they would need to ensure they have strong SEO keywords on their website.
How SEO can generate new clients for chiropractors
The best way to make your business stand out amongst the many other chiropractors online is with SEO.
Plastic surgeons: Here’s how to generate more leads with SEO
Plastic surgery and SEO might seem to operate on different planes to most people. So why would a plastic surgeon need to know about google rankings and site traffic? In truth, anyone who runs a business should know about SEO. Plastic surgery is no different.
Med Spa SEO and why it is so important
You must be wondering, what is the key to med spa SEO? The answer: a well-structured, managed search engine optimization (SEO) strategy. Read on to find out more.
7 Questions to ask your marketing agency in Santa Monica
Choosing the right digital marketing agency can help you reach new heights and beat your competitors. Here are some questions you can ask your marketing agency in Santa Monica to ensure they’re the right choice for you.